top of page

L'Oreal asked us to create an engaging, authentic TVC celebrating their new Fibrology thickening shampoo. 

 

The problem? We only had a few weeks to turn it around.

Challenge accepted. We immediately started street-casting 8 members of the public. We got some real personalities, and some lovely soundbites. The ad was around twice as successful than the original product launch TVC; proving the power of advocacy.

bottom of page